48% of secondary manufacturers reported lower sales this year, up from 30% the year before, and capital spending plans have fallen to a three-year low. Meanwhile every machine already sold keeps needing parts, service and support at gross margins roughly double what the machine itself earned. Most OEMs cannot act on that, because service runs on phone calls, a shared inbox, and a static PDF parts diagram.

In this session, Will Sampson, Editorial Director of Woodworking Network, lays out what he is hearing from shops and manufacturers across the industry. Scott Rachel, Sales Director at Industrility, shows what a connected aftermarket looks like.

What you will learn

• How an OEM with no single list of its own installed base builds one
• Why static PDF exploded diagrams lose parts orders, and what changes when a customer can find their exact machine and their exact part
• What proactive service looks like in practice — a weekly list of customers to call before anything fails

Who should attend

Aftermarket, parts, service and dealer-channel leaders at woodworking and panel-processing equipment manufacturers.