Artificial intelligence is impossible to ignore. For industrial OEMs, one question remains unanswered: how do you turn AI into genuine business value?

In this joint webinar, Prof Andreas Schroeder (The Advanced Services Group) and Achint Varia (Industrility) are joined by Lasse Eriksson (Elematic) for a candid discussion on how service leaders are moving beyond the hype. Together they will explore where AI is delivering measurable value today, where organisations are getting stuck, and what it takes to embed AI in ways that strengthen customer value and accelerate service-led growth.

The focus is the bigger picture: the business models, leadership decisions and organisational capabilities that determine whether AI becomes a competitive advantage or simply another distraction. Expect real-world examples, challenged assumptions and honest lessons from industry.

You will explore

• How leading OEMs are identifying the AI use cases that matter most
• Where AI is transforming the aftermarket today, from installed base intelligence to field service knowledge
• Adopting the right technology, and the importance of data, processes, leadership and business models
• What service leaders should prioritise now to build lasting competitive advantage

We look forward to having you attend the event!